Mathematics with Carol (and Danica?)
From the irrelevant-policy-of-the-week department: David Cameron has set up a mathematics taskforce with Carol Vorderman.
I think mathematics is a hugely important subject and skill and becoming more so, but this does sound like policy-by-press-release. How can this be tackled without an overall strategy for education? And don't the Tories risk trivialising themselves by announcing this kind of thing in the middle of an economic crisis, nationwide anti-European strikes, Middle East tension and a new American administration?
However, if Labour is tempted to respond, I hope they get Danica McKellar to front their version of the campaign. I think she'll stimulate a lot more interest than Carol.